Roseann is CEO of Women in Business NI, having joined the organisation in 2002 as a voluntary Director and later serving as Vice Chair, Treasurer and Company Secretary. She has led the organisation as Chief Executive since 2009, overseeing significant growth and a sustainable impact strategy. Roseann was awarded an MBE in 2019 for her contribution to the NI economy. She sits on the Department for the Economy’s Ministerial Strategic Advisory Forum, the Apprenticeships Review Expert Panel and the Youth Training Review Panel. She is Vice Chair of Women’s Tec NI and a former committee member of WINET and the Women’s Fund for NI.
Along with over 20 years’ experience in customer facing roles Gill has spent a significant part of her career in senior client management roles within the contact centre industry providing operational and strategic support. Gill is passionate about delivering excellent service and support, internally and externally, while developing long-term relationships and laying strong groundwork for The WiB Group through our structural and operational processes. Gill was previously the Operations & Engagement Manager for Women in Business but has now moved into the Head of Group Operations role for the WiB Group working across the group for Women in Business NI, Diversity Mark, Timely Careers & Centre of Learning.
Caroline is a values‑driven senior leader with over 20 years’ experience across media and membership organisations, specialising in stakeholder engagement, portfolio growth and commercial performance. Throughout her career, she has played a pivotal role in driving sales, retention and engagement, leading high‑performing, multi‑disciplinary teams to deliver measurable and sustainable results. A strategic and people‑centred business development professional, Caroline is known for building strong, thriving networks and enhancing commercial offerings that deliver meaningful value for members and partners alike. Her collaborative leadership style is underpinned by coaching and mentoring, empowering teams to stretch beyond targets, exceed engagement KPIs and grow with confidence. Deeply passionate about championing women in business, Caroline is committed to creating inclusive, supportive environments where women feel seen, supported and inspired. Through skills development, trusted connections and a safe space to share challenges and ambition, she helps women unlock their potential and build sustainable, successful businesses and careers on their own terms.
Collette Kelly has over 30 years’ experience in Customer Service/Experience/Management within Retail/Telecoms and Finance Industries. Colette is a graduate from Queens University with a BSSC honours degree in Psychology and Politics and Postgraduate in Business Management. Collette has been a member of Woman in Business from 2012 and is passionate about providing women with the support, skills, and connections they need to start and grow a business or achieve success in their careers. Collette has joined WIB as Head of Membership and with over 10,000 members Collette wants to grow the network expanding to all Business Sectors. Collette was voted Young Manager of the Year in 1993 with Department of Trade and Investment and in 2022 was a finalist in Woman in Sales Europe.
Nicola is passionate about building meaningful relationships, creating engaging experiences and committed to supporting women across NI. With a background in Events Management and Sales, she brings a rounded experience from the motor and hospitality industries. As an active member, Nicola experienced firsthand the power of community, connection and support Women in Business provide and is excited to grow and engage with our members.
With over 15 years’ experience in Client Support, Adam spent nearly a decade in the motor trade industry, following a strong background in telecommunications. Along the way, he’s gained a wealth of knowledge and multiple certifications, all focused on delivering top level service. Known for his upbeat, “can do” attitude, Adam is passionate about creating positive experiences and building real connections. A firm believer in diversity, empowerment, and equality, he’s proud to be part of a team working to make a difference for every member. Outside of work, you’ll usually find him under the bonnet, he loves spending his spare time working on cars.
Roisin is a Business Mentor and Trainer with over 20 years experience in supporting entrepreneurship. She has a degree in Business Studies, an MBA, and an Advanced Diploma in Digital Marketing and was one of the primary founders of Women in Business. Roisin has re-joined the Women in Business team to lead the Yes You Can programme on a part time basis, supporting female entrepreneurship. Prior to being self-employed for 14 years as Seed Mentoring, she has worked in the enterprise agency network for North Down Development and East Belfast Enterprise. Roisin is also the Treasurer of Specialisterne NI, a social enterprise supporting neuro-diversity and employability and coaches a local girls football team.
Katie pairs deep expertise in environmental sustainability with hands-on entrepreneurial know-how. After earning a DipHE in Environmental Sciences and an OCN Level 3 in Business Development, she launched her own refill shop - one of the first in her area. She then built a career spanning retail, sales, marketing, and social media content creation, growing both the business and her own skillset. The venture soon branched into community eco-events and led to the creation of a sister company delivering sustainability training, reporting, and strategy for corporate clients. A natural community-builder, Katie loves bringing entrepreneurs together, sharing hard-won lessons, and championing inclusive growth at every stage of the business journey. She is eager to share her knowledge and experience with entrepreneurs, wherever they are on their journey.
Ciara Hughes is a graduate of Ulster University with a degree in Communication Management and Public Relations. With a background in sales and customer service, she brings strong interpersonal skills and a talent for building meaningful professional relationships. As Events Manager, Ciara leads the planning, marketing and delivery of monthly member events, ensuring engaging and impactful experiences for all attendees, as well as managing key parnerships She also serves as the Lead for the Women in Business Young Women’s Network, where she champions opportunities for young women to connect, grow and achieve their full potential. Driven by a deep commitment to supporting women, she is especially focused on helping others thrive in their career or building their own successful business.
Marguarita is a graduate of Queen’s University Belfast with an MSc in Marketing. She began her post‑graduate career at Women in Business in 2020, where she has developed her experience in membership engagement and marketing within the network. She now leads the marketing for Women in Business’ major conferences and awards, along with broader marketing support across The WiB Group. Marguarita also leads on the marketing and promotion of the organisation’s government‑funded entrepreneurial programmes across Northern Ireland and Ireland, delivered through the Shared Island Initiative. With a keen interest in member profiling, she is also an advocate for the Young Women’s Network.
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